TOYOTA IMAGE USA II 

moving forward


Serra Toyota of Decatur

Total Land: 5.49 acres
Total Building: 39,507SF
Total Bays: 25

A Toyota dealer since May 1995, Southeast Toyota congratulates Serra Toyota of Decatur on the grand opening of their new Image USA II facility on April 20th, 2012.

The Guiding Principle for Image USA II:

  • Protect and strengthen the brand identity
  • Create and amazing experience and associates
  • Enhance capacity, maximize sales, improve market share and revenue


The Toyota Image USA II program was introduced in 2005 as a means of increasing dealership capacity while simultaneously providing a solid cohesive brand identity for Toyota.  Through August 2010 nearly 500 dealerships nationwide have completed Image USA II program and are enjoying the benefits of their investment.


157 Dealers Enrolled

11 Under Construction
82 Completed
(figures for Southeast Toyota region)

Click the link to the right
 
to view an overview of Image USA II

Media
 
Moving in a Greener Direction!
Learn how to become LEED® Certified by visiting the U.S. Green Building Council
 

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